There seems to have been a recent development in online animal cruelty, where various influencers and a broader cohort of ordinary social media users, seem to be willing to engage in animal cruelty and then post up footage of their animals and pets receiving what could most charitably be described by some as tough love, or deliberate mistreatment by others. Such cruelty is still viewed by psychologists as severe warning signs of psychological problems - especially if repeated more than once. People who abuse their partners or torture their children often begin by taking their frustrations out on family pets first.